http://www.doxiadesign.com/blog Invaluable creative web solutions built on your needs - focused on engaging your clients Wed, 05 Aug 2009 14:08:10 +0000 http://backend.userland.com/rss092 en [caption id="attachment_69" align="alignleft" width="150" caption="Can your customers find your website?"][/caption] Have you ever heard the phrase "that's harder than finding a needle in a haystack"?  Well, anymore, that aptly describes getting your website found in the search engines.  So how do I make my site rank well - consistently?   Gone are the old ... http://www.doxiadesign.com/blog/?p=68 [caption id="" align="alignleft" width="150" caption="Optimize with the Keywords meta tag"][/caption] So far we’ve talked about carefully choosing your top keywords and phrases, making sure your file names are optimized, revisiting your title tag to ensure it has your keywords in it, and optimizing your meta description tag.  What’s next? Optimize your Meta KeywordTag.     The keywords tag ... http://www.doxiadesign.com/blog/?p=65 [caption id="" align="alignleft" width="150" caption="Web Marketing: making my site do its job"][/caption] One of the surprising things I'm running into alot these days is how many businesses don't realize that their web site is a crucial part of a marketing startegy.  Let's ask a very basic question: What is the purpose of marketing?  ... http://www.doxiadesign.com/blog/?p=61 [caption id="" align="alignleft" width="150" caption="Optimize your Description Tags for the search engines"][/caption] So far we've talked about carefully choosing your top keywords and phrases, making sure your file names are optimized, and revisiting your title tag to ensure it has your keywords in it.  What's next? Optimize your Meta Description Tag.   Ok, so you're at ... http://www.doxiadesign.com/blog/?p=58 [caption id="" align="alignleft" width="150" caption="Optimize your Title Tags for the search engines"][/caption] So you've carefully chosen your top keywords and phrases, AND you've made sure your file names are optimized (see previous posts).  Now what? Now we need to look at your page Title. The title tag has always been one of the ... http://www.doxiadesign.com/blog/?p=54 [caption id="" align="alignleft" width="140" caption="Marketing Your Website - Marketing Yourself"][/caption] What is "marketing"? That question will generate a plethora of answers, depending on whom you ask. Simply put, marketing is the ability to get people to either change their mind to do business with you, or maintain their mindset of continuing ... http://www.doxiadesign.com/blog/?p=51 [caption id="" align="alignleft" width="150" caption="Use Filenames to Optimize your Site for the Search Engines"][/caption] Ok, so you've carefully chosen your top keywords and phrases, now what do you do with them? First take a look at your file names.  For example, if your site is focused on providing clients with ... http://www.doxiadesign.com/blog/?p=47 In our last post, we introduced the concept and necessity of SEO, then began to share things that must be foundational to your website if it is going to be optimized for the search engines.  Today, let's focus our attention on generating the right key words. I would strongly argue that generating ... http://www.doxiadesign.com/blog/?p=44 It has been conservatively estimated that there are over 20 million business professionals on LinkedIn, representing over 150 industries.  Yup, you read right ... 20,000,000!  So what is so fantastic about LinkedIn and should I consider jumping on? Lets start by asking a very basic question.  What exactly is LinkedIn? LinkedIn is an online ... http://www.doxiadesign.com/blog/?p=39 [caption id="attachment_32" align="alignleft" width="150" caption="Are you properly marketing your site?"][/caption] I remember a few years ago watching a movie where a mysterious voice told a farmer to build a baseball diamond in the middle of his crop.  The voice promised, "if you build it, they will come".  And wouldn't you know ... http://www.doxiadesign.com/blog/?p=29