Doxia Web Design

Invaluable creative web solutions built on your needs - focused on engaging your clients

Is My Website “Findable”?

Steve | August 5, 2009

Have you ever heard the phrase “that’s harder than finding a needle in a haystack”?  Well, anymore, that aptly describes getting your website found in the search engines.  So how do I make my site rank well - consistently?
 
Gone are the old ways.
I can remember the days when good design and good content, and a keyword meta-tag [...]

Web Marketing: Is My Website doing its job selling?

Steve | May 6, 2009

One of the surprising things I’m running into alot these days is how many businesses don’t realize that their web site is a crucial part of a marketing startegy. 
Let’s ask a very basic question: What is the purpose of marketing?  Many people believe it is simply trying to sell your product or service to a potential [...]

Search Engine Optimization (SEO): how to make my website rank well in the search engines

Steve | April 14, 2009

So you’ve carefully chosen your top keywords and phrases, AND you’ve made sure your file names are optimized (see previous posts).  Now what?
Now we need to look at your page Title. The title tag has always been one of the most important elements in achieving high search engine rankings. You see, search engines use the text found [...]

Web Marketing Is My Website really a marketing tool?

Steve | April 14, 2009

What is “marketing”? That question will generate a plethora of answers, depending on whom you ask.
Simply put, marketing is the ability to get people to either change their mind to do business with you, or maintain their mindset of continuing to do business with you.
The fact is, every little thing you do, show, or [...]

Search Engine Optimization (SEO): how to make my website rank well in the search engines

Steve | April 14, 2009

Ok, so you’ve carefully chosen your top keywords and phrases, now what do you do with them?
First take a look at your file names.  For example, if your site is focused on providing clients with Red Widgets, and your product page’s file name is “products.html.”, that isn’t going to help the search [...]